News

AHDB is launching a £1.5 million New Year TV-led advertising campaign encouraging consumers to ‘Eat Balanced’. 

We have received the first nomination from the pharmaceutical sector, taking the total number of allied industry candidates so far to eight. 

In amongst all the current uncertainty hanging over the industry, we are pleased to be able to report a piece of good news. 

We have sent template letters to MPs to all producer members backing calls for workers at meat processing plants to receive the COVID-19 vaccine at the earliest opportunity.

Farmers who successfully applied for Countryside Productivity grants are being urged to confirm the items they wish to order by January 18. 

Capacity at UK pork plants continues to come under pressure from COVID-19 – but there has been some good news on that front.

Defra is seeking the views of pig producers, among others, to inform its review of the Farming Rules for Water.

The latest post in our EU Exit Update section concerns the latest guidance on exporting live animals or animal products to Northern Ireland.  

Members with poultry are reminded that new requirement to keep all poultry indoors will come into force across the UK on Monday.

Rebecca Veale, a key member of the PHWC AMU sub-group that played a big role in developing the new antibiotic targets, explains how the process worked.