Listen to Zoe talking about labelling on You and Yours

In case you missed it, NPA chief executive Zoe Davies gave an excellent interview on the BBC You and Yours programme on Friday. 

The consumer affairs programme was discussing the issue of food labelling and in particular Sainsbury's new J. James & Family range of meat products, which has been drawn into the 'fake farm' debate in recent weeks. 

You can listen to the feature here from about 12 minutes. 

The NPA has been shining the spotlight on retailer pork sourcing policies during December our Pork Report initiative. You can see the results here.