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Well played KFC!

17th May 2019 / By Alistair Driver

The NPA is enjoying the new KFC marketing campaign...

The campaign is promoting KFC's new I Love You Bacon burger with the messages to the public to: "Try One Before You Turn Vegan". 

The tongue-in-cheek marketing blurb states: "Let’s face it, we’ve timed this burger badly. We’re launching the I Love You Bacon Burger in a year when unprecedented numbers of people are eschewing meat and embracing the aubergine.

"But for those bacon lovers that remain, this one’s for you. It’s so irresistibly tasty – try one before you turn vegan.”

Unsurprisingly, there has been a backlash on social media. Some are offended by it. Some love it, including us. 

KFC burger